Page 40 - Mann Ki Baat September 2022
P. 40

a notable ban on identified Single-     "Many objects and artistic
        Use Plastic items to establish
                                            structures  made   of  waste
        environment-friendly plastic waste
                                            materials were installed by the
        disposal solutions.
                                            Meerut Municipal Corporation
            With these initiatives, the
                                            in the busiest parts of Meerut.
        country   has   witnessed  the
        tremendous spirit of Jan-Bhagidari   These installations established
        or public participation. People from   at different places of Meerut city
        different sections of society have   made a positive impact on the
        come forward and joined this mass   local public and also spread
        movement for cleanliness. What      awareness    about    artistic
        started as a Swachta Abhiyaan       innovations at low cost from
        to achieve a clean India by the     supposedly unusable items."
        Government, has turned into a ‘Jan
                                                             -A K Sharma
        Andolan’ with the efforts of millions
                                                 Minister, Energy and Urban
        of Indians.
                                              Development Department, UP
            In his recent ‘Mann ki Baat’
        address, Prime Minister Narendra   targeted at the removal of at least
        Modi talked about the ‘Swachh      1,500 tonnes of waste from the
        Sagar Surakshit Sagar’ campaign,   oceans.
        a 75-day citizen-led campaign         People-driven initiatives and
        carried out at 75 beaches across   community activities encouraging
        the country for  improving ocean   more and more people to take an
        health through collective action.   active part in the Abhiyaan are
        The coastal cleanliness campaign   working at the grassroots level. Be
                                           it the ‘Youth for Parivartan’ team
   SWACHH SAGAR                            from Bengaluru with a very clear
   SWACHH SAGAR
   SURAKHSHIT SAGAR                        motto – ‘Stop Complaining, Start
   SURAKHSHIT SAGAR
                                           Acting’, or the 'Kabaad se Jugaad'
            Launched on July 3, 2022 and culminated  campaign of Meerut aimed at
            September 17, 2022 on "International  protection of the environment as
            Coastal Cleanup Day"
                                           well  as  the  beautification  of  the
            Targets transformation and environmental  city  are  initiatives  which  are  truly
            conservation through behaviour change
                                           evoking Jan Andolan through Jan
            Aimed to spread awareness about  Bhagidari along with Government-
            reducing the marine litter, minimal use of
            plastics, segregation at source and waste  led initiatives and are successfully
            management                     fulfilling the dream of a Clean India.
            3 goals of the campaign are to Consume  As the nation sets foot in
            Responsibly, Segregate waste at home  Amrit Kaal, it is only through the
            and disposing waste responsibly  collective efforts of the people
                                           and unwavering spirit of change,
            Launched “Eco Mitram” app to spread
            awareness about the campaign   along with focused initiatives at
                                           the Government, community and
                                           most importantly, individual levels
                                           that will lead to the creation of a
                                           Swachh New India.
                  DAYS
                  BEACHES
                                       36
                  VOLUNTEERS/KM        36
    75 7500+ KM COASTLINE
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