Page 57 - Mann Ki Baat September 2022

our freedom fighters wore it while Additionally, the youth, the
they fought for India’s freedom, trendsetter of tomorrow, has
and the fact that the youth of started wearing Khadi, and it has
today needs to feel this spirit of become a movement. People
India makes Khadi extremely from smaller regions and states
special. Khadi also sets a perfect are also participating in the
example of social equality; from movement and making it a ‘Jan
a politician to a student, from a Andolan’ in its truest form.
journalist to a housewife, everyone Designers across the
wears Khadi. It has become a nation today have come to an
brand that resonates with every awakening that Khadi must go
individual. Carrying this vision global. For this, various initiatives
forward, I curated a Vichaar have been taken up. We, at KVIC,
Vastra, which can be worn by both introduced khadi to the nation’s
men and women. top designers and urged them
As an advisor for Khadi and to use it in multiple ways, as per
Village Industries Commission their field of expertise. Various
(KVIC), over the years I have designers are exhibiting Khadi on
strived to bust the myths and the global platform. Mohanjeet
misconceptions about Khadi. introduced khadi in Paris in the
Following the vision of our Hon’ble 1960s, Vaishali S went to Paris
Prime Minister to be ‘Vocal for Local’, and showcased Indian weaves
I have constantly endeavoured to in haute couture. This is reflective
take the fabric that is made with of the fact that Indian designers,
the hard work of our weavers at the Indian weaves and khadi are
Khadi Gram Udyog to the people already taking the global stage.
all over India. Under the leadership And with our collective efforts, we
of our Prime Minister, Khadi has can take ‘Local for Global’.
become a household brand. The I urge every Indian citizen
nation is collectively initiating to own at least one garment
conversations around Khadi. He in Khadi and wear it to an
has spread the awareness to one important event/function so
and all that Khadi is extremely that everyone can witness
important for making our nation the richness of Khadi. And the
Atmanribhar or self-reliant. And youth, as change-makers of
today, as one of the first movers tomorrow, must support khadi,
in the field of fashion who decided own it, and experience it. This
to take the narrative of Khadi Diwali, we must include Khadi in
forward, I am truly inspired by the our festivities to lighten up the
PM’s mantra of “Khadi for Fashion, homes of our Indian weavers and
Khadi for Nation and Khadi for spread the joy and spirit of India
Transformation”. all across.

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